Rugby World Cup 2021

Background
The 2021 Rugby World Cup is scheduled to be the ninth Rugby World Cup for women, to be held in New Zealand
The Challenge
Whilst at Pulselive I was tasked with a redesign of the 2021 Rugby World Cup’s (RWC21) website. The main goals of this project were to incorporate their new brand with an updated UI and also improve overall user experience.

Building the next generation of fans

By glorifying the latest news

The emotions. The predictions. The analysis. Discover the significance of the insights, what the players have at stake, the bigger story.

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Presenting live data like never before

Working closely with the World of Rugby to put a stunning visual interface layer on top of their live event data for a powerful screen experience.

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Future-proof and made to scale design system

Our new design language extends and evolves the Rugby World Cup brand across all its digital properties.

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